SERVICES
Building Sustainable Operations Through Standards-Based Excellence
From retention systems to menu development to brand strategy—comprehensive consulting rooted in systems thinking. If you want to understand the philosophy, read the Ethos page. If you're ready to build, here's what I do:
⚙️Operational Excellence
Systems that create 52% retention. Not quick fixes—comprehensive frameworks that address upstream problems, not symptoms.
Includes:
Standards documentation & SOPs • Staff training programs • Management accountability frameworks • Retention strategy implementation • Budgeting & KPI tracking • Inventory management • Third-party delivery platform setup
🍴Concept Development
Menu design, beverage programs, and brand strategy that align with operational reality. Quality that scales.
Includes:
Food menu development & recipe creation • Cocktail menu development & curation • Spirit & beverage education • Menu costing & profitability analysis • Brand strategy & positioning • Website development • Visual identity & design • New restaurant pre-opening systems
🎤Speaking & Education
Industry conferences, panels, and educational sessions. Topics: retention strategies, operational excellence, spirit education, systemic improvement.
Past Venues:
Chilled Magazine National Conference • Bar Convent Brooklyn • Camp Runamok • Tiki by the Sea • Behind the Barrel
THE PROCESS
1. Discovery Call (No Cost)
We assess your challenges and whether the framework fits. Not every restaurant is ready for systems-based change.
2. Standards Audit
I review your current systems and identify gaps. Most restaurants lack documented standards—you can't hold people accountable to expectations that don't exist.
3. Implementation
We build your standards, enforcement protocols, and accountability systems. This isn't about creating bureaucracy—it's about clarity.
4. Training
Your team learns to use the systems. Management learns to enforce fairly. Culture follows from consistency, not speeches.
5. Ongoing Support
Check-ins to ensure the framework stays functional. Systems require maintenance—the ROI is reduced recruiting costs, operational consistency, and culture that attracts talent.
CREDENTIALS
Operational Proof
Owner/Operator: Backyard on Broadway (600 seats, 52% retention, 25 jobs)
Founder: DIBS Mixers (national distribution, 3 jobs)
Projected: Overtime Bar (10 positions)
Industry Recognition
SA Champion (Visit San Antonio, 2025)
Community Outreach Chair, Alamo Area Hospitality Association
Marketing & Culinary Committees, Visit San Antonio
Spirit Education
American Single Malt Whiskey (Edinburgh Whisky Academy, 2025)
Gin (Edinburgh Whisky Academy, 2023)
Irish Whiskey (Edinburgh Whisky Academy, 2023)
Canadian Whisky (Lush Life Productions, 2022)
Tequila (CRT - Consejo Regulador del Tequila, 2022)
Executive Bourbon Steward
Diploma in Single Malt Whiskey
Global spirit brand educator (independent)
IS THIS RIGHT FOR YOU?
This approach works best for operators who:
→ Want to build systems rooted in integrity and fairness
→ Are willing to examine their own operations honestly
→ Understand that culture and profitability reinforce each other
→ Can handle accountability that applies to leadership too
→ Are ready to invest in foundation, not quick fixes
If you're looking for validation that your problems are everyone else's fault, I'm not your consultant.
If you're ready to build something sustainable and leave your corner of the industry stronger, let's talk.
Equal Opportunity: All consulting engagements and hiring practices operate as Equal Opportunity, treating every person and application with the same standards and respect. Excellence has no prerequisites beyond commitment and integrity.
READY TO BUILD?
Start with a no-cost discovery call to assess whether the framework fits your operation.